![]() ![]() A digital marketplace that lets players buy, breed, and race NFT horses for cash prizes, Zed Run has done more than $30 million in horse sales since launching back in 2019. And while TopShot sees intermittent spikes in activity following a massive boom earlier this year, Dapper Labs is reinvesting its success to innovate into a more sustainable long-term model today that stems from its early adoption.īankrolling its business on strong initial adoption is exactly what Zed Run did. The project that first piqued mass consumer interest was NBA TopShot, which leveraged the NBA’s IP and players to drive millions in sales before even being able to buy or sell the NFT itself. These types of features help ground users in understanding why a particular NFT is worth investing in upfront, even if the product’s long-term vision isn’t set in stone. So far, the best NFTs are built on something non-repeatable: existing IP, community, functionality. As the same concept extends beyond games into other goods like digital avatars and pets, the broader value of online goods as a whole is increasing as a result.īut just like going shopping for a new house, car, or item of clothing, I’d argue the hardest part about understanding value in the NFT world is understanding what’s worth buying and what isn’t. Titles like Fortnite, Neopets, LoL, and others have long helped consumers understand the value of digital personalization through online assets. Over the course of the last 12 months, the market for the crypto-based asset class has skyrocketed, with NFT marketplace OpenSea seeing trade volume break $3 billion in the month of August alone. Understanding Zed Run’s success lies in understanding the NFT market itself. While NFTs have been making headlines for their multi-million dollar price tags the last few months, Zed Run keeps catching my attention because of what it's actually doing on top of all the NFT hype - it’s building an ecosystem. The platform has started slowly rolling out races at this time, though the process will unfold in a controlled manner.įor more information, refer to the Zed Run racing guide.In late June, Virtually Human Studios, the company behind hit NFT game Zed Run, raised a $20 million Series A with participation from firms like a16z and Red Beard Ventures. ![]() With this Evo, a horse may reach a level of 700, whereas a horse with an Evo of 5 may only reach a 500 level.īecause of the significance of the changes to the racing platform, Zed Run will be monitoring gameplay and rebalancing over the course of the next few months. For example, a Genesis racehorse is Evo 6, the highest Evo available. This rating provides the horse owner with an understanding of the maximum potential of a racehorse on Zed Run. After accumulating XP, horses can "level up" to the next class, improving the average speed of the horse and thusly making it more competitive.Ī horse's maximum class and level are ultimately dependent on the horse's Evo, or evolution, a rating that is based on the breed type of the horse. Now when entering free or paid races, each Zed Run horse will earn an allotment of experience points (XP), based on class, finishing position, and entry fee. In the last round, the two remaining racehorses race it out for the Budweiser Holiday Tournament crown.įor more information, see Zed Run's official announcement here.Ī handful of core gameplay improvements are now live on Zed Run's digital horse racing platform, according to an announcement from the platform.Īs part of the improvements, all racehorses have been officially migrated to a new racing system, which utilizes XP, Evo, levels, and a new class system. ![]() In Round 3, the remaining six racehorses run in a 6-horse race with the top two advancing to the final race. In Round 2, the remaining 18 racehorses run in 6-horse races with the top two from each race advancing. In Round 1, 36 racehorses run in 6-horse races with the top three from each race advancing. The races will automatically run at pre-determined distances. The Budweiser Holiday Finals Tournament starts on Dec. ![]() "During qualifying, there is also a year's supply of beer on the line! Of all stable owners that participate in the Qualifying stages, one will be selected to win a year's supply of Budweiser beer." "The top 36 racehorses that record the most wins in their Distance Funnel and Class will win prize money during qualifying, as well as, gaining entry to the Budweiser Holiday Finals tournament," the team explained in its announcement. The Budweiser Holiday Qualifying Challenge snapshot will occur on Dec. This challenge and tournament will be the last Budweiser Pass exclusive event. Zed Run recently announced an upcoming Budweiser-sponsored racing event with $140,000 in prizes, class-specific challenges, and 1v1 racing. ![]()
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